About Us
Rockin' Root Macaroons is a startup micro-sized enterprise founded by three entrepreneurial buddies: Kimberly Mae C. Demery, Rhey Andrea D. Blance, and Rhuna Salvi S. Sual. Three young entrepreneurs who envision a successful start- up business driven by passion and expertise. The business offers delicious cassava macaroons in plain, topp
Rockin' Root Macaroons is a startup micro-sized enterprise founded by three entrepreneurial buddies: Kimberly Mae C. Demery, Rhey Andrea D. Blance, and Rhuna Salvi S. Sual. Three young entrepreneurs who envision a successful start- up business driven by passion and expertise. The business offers delicious cassava macaroons in plain, topped with raisin and topped with cheese. With its strong foundation and strategic positioning, the business is poised for growth and success in the competitive market.
Vision Statement
Our Vision is to become Iloilo's much-loved macaroons, well-known for quality and innovation by 2030.
Mission Statement
Mission Statement
We are dedicated to bringing a smile to every face with our affordable and tasty macaroons, supporting local and small-scale farmers while achieving an annual revenue growth of 30%.
Goals
Business Philosophy
Mission Statement
These goals provide a clear vision of where the business is headed:
- Develop data-driven marketing strategies to increase brand awareness and customer engagement.
- Continuously improve product quality and innovative to exceed customer expectation.
- Launch exciting new macaroons flavors based on customer feedback and market trend.
Objectives
Business Philosophy
Business Philosophy
Through our persistent endeavor, we aim to achieve the following objectives.
- Utilize Online Platform
- Quality Control
- Acceptabilty
- Increase Sales Revenue by 30%
Business Philosophy
Business Philosophy
Business Philosophy
Rockin' Root Macaroons adheres to the business philosophy of providing a delightful indulgence of macaroons for consumers. Through the use of ingredients' beneficial qualities, Rockin' Root Macaroons is dedicated to providing customers with natural innovative ingredients for macaroons. The entrepreneurs want to positively influence the li
Rockin' Root Macaroons adheres to the business philosophy of providing a delightful indulgence of macaroons for consumers. Through the use of ingredients' beneficial qualities, Rockin' Root Macaroons is dedicated to providing customers with natural innovative ingredients for macaroons. The entrepreneurs want to positively influence the lives of our customers by putting a high value on quality, sustainability, and customer expectations to create a positive impact that resonates on multiple levels.
Rockin' Root Macaroons shall live with the core values of RICH which stands for:
- R- Respect for Nature
- I- Innovation in Wellness
- C- Commitment
- H- Honesty
Our Journey
Captured moments from the May 13, 2025 Research Colloquium, where we proudly showcased our innovative product, Cassava Macaroons. These photos highlight our journey of blending tradition and innovation, from presenting our research findings to engaging with the audience. A celebration of local flavors, creativity, and hard work!"
During the unveiling of our creative video advertisement and brochure for Cassava Macaroons. These snapshots capture the excitement and effort behind promoting our product, showcasing its unique appeal and delicious flavor. A proud moment of sharing our vision and passion for cassava-based treats!"
"Reliving the milestone when we successfully launched our first-ever business implementation of Cassava Macaroons at ISAT-U Dumangas Campus, Multi-Purpose Hall. These pictures capture the excitement, teamwork, and dedication that brought our vision to life, marking the beginning of our entrepreneurial journey."
BUSINESS PLAN FINAL DEFENSE!
We did it! Thrilled to announce the successful final defense of our business plan! After months of hard work, dedication, and teamwork, we’re one step closer to bringing our vision to life. Thank you to everyone who supported us on this journey! Stay tuned for exciting updates as we turn our dreams into reality!
Milestone achieved! Successfully defended our business plan and secured a hardbound copy! Rockin' Root Macaroons is one step closer to making its mark!
The journey to launching Rockin' Root Macaroons hasn't been without its challenges. Before we could finally hold our hardbound business plan, we faced numerous obstacles, from refining our cassava macaroon recipe to securing funding and navigating
A Visual Tour of Rockin' Root Macaroons
Our store is located at Bienvenida Bldg., Lopez Jaena St.,Sambag, Jaro, Iloilo City.
Our kiosk is located at ISAT U Dumangas Campus!